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# Brand Factory

FLF’s Brand Factory on expansion spree

India’s leading chain of fashion discount stores Brand Factory, a Future Group concept, has decided to open around 250 stores in the coming five years across India. At least 100 of them will be added in next three years. “Initially we planned to be 100 stores by 2020, but back on the response we received from our recently concluded ‘50% Anything & Everything’ sale last week, now we have revised our plan and targeting to […]


Brand Factory raises Rs. 115 crore revenue during 3-day ‘Free Shopping Weekend’

Future Group’s fashion discount chain, Brand Factory recorded a business of Rs. 115 crores during the 3-day Free Shopping Weekend mega sale event that it recently organized; exceeding its expectations of doing Rs. 100 crore business, said a Future Group spokesperson. During the sale, customers shopped for merchandise worth Rs. 5,000 by paying Rs. 2,000 (note). Several other freebies like a free shirt and a Rs. 1,000 voucher were also offered. According to the spokesperson, around 25 per […]


Brand Factory to touch Rs. 3,500 crore turnover by FY 2020

India-based Future Group firm Brand Factory is expecting a three-fold jump in turnover to Rs. 3,500 crore by fiscal year 2020 as it is increasing its reach across the country. The company, which reported a turnover of Rs. 950 crore in 2015-16, is looking at closing the current fiscal with net sales of Rs. 1,500 crore. Suresh Sadhwani, CEO, Brand Factory told a leading Indian daily, “We are expanding at a fast pace and are looking at […]