Time and again we have been reminded by industry experts to ‘keep it simple’ and ‘follow the basics’ in order to grow and prosper. C&A, a company based on the very aesthetics of keeping business simple and preserving the basics of environment has enjoyed its success, owed to the sustainable measures they work upon in their operations.
Where the past ten years have witnessed an increase in supply of Fast Fashion with seasons changing every six weeks rather than the traditional two seasons per year, the hunger for cheaper pieces, worn once or twice and swiftly dumped, is fast fading. In fact, the recent economy has led people to be more considerate about the way they spend money on clothes, shifting their preferences to either simple wardrobe builders or really special pieces with a lasting appeal and also in line with sustainability where garments should last longer. Retailers realizing the opportunity have started working towards the same…
Climate change is increasingly recognized as a major challenge by people, Governments and businesses across the world. This change has been the result of uninterrupted exploitation of Earth’s natural resources for human activities leading to excess greenhouse gas (GHG) emissions. Excess GHG emissions have been primarily due to increase in power generation, industrial production, transportation, land use and waste. Carbon Dioxide is the main component of GHG emissions. Other gases include methane, nitrous oxide, sulphur hexafluoride, etc. These gases result in global warming by accumulating and absorbing radiation, thus trapping the energy received by the Earth’s atmosphere. Samit Jain and Mathangi Ramakrishnan of Advit Foundation, which is dedicatedly working in this core area, share their findings of working with the garment industry to improve energy efficiency…
Fashion Designer Holli Gibson recently launched her LamanBlu collection for Spring/Summer 2013, made entirely from handpicked sustainable fabrics ranging from gracefully draped bamboo fabric to organic cottons and washable linens with custom prints. Trimmed in lace and satin ribbons with freshwater pearl beading, the collection pays homage to the sea creatures found in an astonishing array of colours.
Known for co-founding the green carpet challenge in the fashion world, Livia Firth has taken the next step towards sustainable fashion by designing her own pieces for a new ethical fashion line ‘Livia Firth Designs’.
The Japanese apparel brand Uniqlo has joined high profile retailers including names such as C&A, Topshop, H&M, Abercrombie & Fitch, Hugo Boss and Gap in pledging to phase out the use of mulesed wool. The brand has directed its suppliers to discontinue procuring wool from farms that mules their sheep.
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